Applications of AI in Marketing

GenerativeAI in marketing

This article summarizes some parts of an interview with Mr. Atawoot Wesaranurak, the founder and CEO of Adapter Digital Group, from the Executive Espresso program on The Standard channel, interviewed by Mr. Nakarin Wanakijpaibul (Ken). Generative AI (GenAI) plays a crucial role and has a profound impact on marketing right now. According to the point […]

Strong AI, the advancement of AI leading to the future

Strong AI

Artificial intelligence (AI) is inevitably playing a significant role in our daily lives, such as biometric technology, which makes identity verification easier and more accurate. For example, to unlock your smartphone, originally you needed to enter a code or pattern to unlock it, but currently it has been changed to face scan or fingerprint scan. […]

GitHub Copilot, an AI tool for software developers

Artificial intelligence (AI) is the development of computer systems that can perform tasks on behalf of humans by covering a variety of techniques, from learning many things to natural language processing. The goal is to enable computers to interact with humans and things through learning, reasoning, problem-solving, and perception. Currently, AI plays a role in […]

“FraudGPT”, the start of a new era of digital risk

ChatGPT is a famous and often-mentioned AI tool developed by OpenAI. It is a highly capable artificial intelligence (AI) tool and has been applied to various fields. ChatGPT can also be applied to software development. However, on the other side of AI technology, it can also be misused intentionally to commit cybercrime such as the […]

Guidelines for using ChatGPT as an assistant in software development

ChatGPT is a large language model developed by OpenAI company. It collects data from the global internet from the past until September 2021. Then, AI system uses the collected data for deep learning to understand natural language so that it can respond to users in natural language. ChatGPT tries to understand the users’ questions, searches […]

Applying AI in businesses becomes easier when you get to know “READY AI”

When talking about AI and Machine Learning (ML), many people would become more familiar with them than before. This is because nowadays, AI has already entered our daily lives. For example, online shopping applications are using AI to recommend products that customers are interested in. When you are watching series on online platforms, there are […]

Automate accounting operations by digitizing paper slips

Create journal entry for handwritten slips easily by AI-OCR Nowadays using systems to do accounting operations has become common in Thailand. However, many invoices and receipts gotten from business partners and suppliers are still handled on paper. The larger the company, the more time and effort it takes to manually enter data of many paper […]

AI Technology in ERP System

Artificial Intelligence (AI) Artificial Intelligence (AI) is a computer capability to perform tasks which require analytical thinking skill. AI software are programmed to learn large volumes of past data, so it can perform some tasks which human can do. Currently, AI covers from visualization, image recognition to deep learning tools that process massive amounts of […]

Neurotech and business opportunity

This article is summarized from The Standard Podcast, Neurotech EP1: 84 billion brain cells, business opportunity | Executive Espresso EP.363 The interview in this episode was conducted by Ken Nakarin Wanakijpaibul. The guests are as follows: What is Neuroscience? Why you need to know? Neuroscience is the study of how the nervous system develops and […]

What is Hyperautomation?
Why is it an interesting technology trend?

Hyperautomation refers to an approach of using advanced technologies such as Artificial Intelligence (AI), Machine Learning (ML) and Robotic Process Automation (RPA) to automate tasks performed by humans as much as possible. This also means the level of automation. It is said that Hyperautomation is an important step in moving towards Digital Transformation for organizations […]